SEO (Search Engine Optimization) is a world on its own when it comes to digital marketing and backlinks are the pillars. Search engine optimization is the process of becoming the quality and amount of site traffic by expanding the permeability of a site or a site page to clients of a web internet searcher. Search engine optimization refers to the improvement of unpaid outcomes and rejects direct traffic and the acquisition of paid arrangement.
What are SEO Backlinks?
SEO Backlinks are links created when one website links to another. They are the link that is found on another website linking to your website. Backlinks, also known as inbound links, incoming links, or one-way links, are links from one website to a page on another website.
If someone links to your site, then you have a backlink from them and if you link to another website, then they have a backlink from you.
Backlinks are important to Search Engine Optimization (SEO). Backlinks, help websites rank and be easily found in the search engine. Pages with a high number of backlinks tend to have high organic search engine rankings.
How to Get SEO Backlinks
There are a number of ways in getting SEO backlinks, but I would be talking about four of them because I think the four are the most important of all. The three methods of getting SEO backlinks are listed and explained below.
- Guest Posting
- Blog Commenting
- Building business directories
- Web 2.0 Submission
Let's assume you want to build a backlink for a particular page or website and the keyword is IJMB, the first thing you need to do is to go to your google and search IJMB, look for a website in the first page that is ranking for that particular keyword and doesn’t have the word IJMB in their domain name and click it, make sure that the website you are pitching to is not your direct competitor.
Do this for several others in this category and survey the websites properly, look for pitching opportunities in the pages and posts. Just make sure that the site you want to pitch to isn’t your direct competitor.
Look for the contact list and message the person using your personal Gmail, don't message the person asking for backlinks directly, but look for opportunities to get to them.
Also, make sure you survey the website very well to be sure they accept guest posting because there are some websites that don’t accept guest posting and it would be categorically stated on one of those pages on their website, please respect that and let them be.
You need to check the ABOUT US of the website you want to pitch to, to know what they do, and the owner's name. Then, go to the CONTACT US page to see how to reach them. Copy the messaging email if there is one, or use any online tools to find their email or contact information. E.g, whois
Messaging a website owner asking for a backlink will require different strategies while composing the message. My link building boss Bibi Lauren Raven made pitching so easy and wrote a whole bible on pitching in the anatomy of a Kick-Ass Outreach Email – a Guide for Lost Link Builders. Kindly check to see the guidelines needed to compose a very good pitching message to the website owner.
While composing a website message, I think it's very good to tell what you can do to help the website you're pitching to so they can easily accept your outreach message and you can start building your site backlinks with them.
BLOG COMMENTING: Blog commenting is another way of building backlinks for a website. There are some websites that you can visit and comment on adding your website URL in it and will serve as a backlink to your website.
You need to be very careful when building commenting backlinks because your URL is spam and you're spamming someone's website and if is too much, your site might stop showing on the search engine.
When commenting on someone's web site's post, you must look for a way to write your comment in an attractive way that will allow the website owner or someone behind the website to accept your comment easily and serves as a great way to build your website's backlink.
BUSINESS DIRECTORIES: Business Directory is a website that lets you submit a website URL in order to create backlinks. Building SEO backlinks using business directories is one of the quickest ways for new websites to build a strong foundation of quality links and also let the rank in the search engine. For example, check Moz Local to check your online presence.
WEB 2.0 SUBMISSION: Web 2.0 submission is an online strategy (it used to work better years back, however, despite everything that works very well). Thusly or method, you can share your substance by means of HubPages, Squidoo, blog destinations, and so on. At the point when reference a Web 2.0 for backlinking you're alluding to destinations where clients make the substance.
Web 2.0 third party referencing is a type of third party referencing where you join at locales that are ordinarily yet not restricted to social miniaturized scale blogging destinations.
After information exchange, you have conceded a subdomain or a web space where you can blog and distribute connections to yourself.
This type of third party referencing isn't restricted to web journals, it additionally incorporates getting joins from creator, client, and site profiles on different destinations.
A Web 2.0 site permits clients to associate and work together with one another through web-based media exchange as designers of client created content in a virtual network. These complexities the original Web 1.0-period sites where individuals were restricted to survey content in an inactive way.
Do you have other methods of building SEO backlinks that you would love to share? feel free to drop all the tricks and tactics in the comment box below or leave a question for me and I will attend to it immediately without any delay.